Booking Freight

Matium partnered with six freight providers to enhance its on-platform freight booking functionality, streamlining logistics for B2B users. To support this expansion, we redesigned the booking experience, enabling users to seamlessly schedule freight shipments immediately after matching their material needs through Matium. This update provided a more efficient, end-to-end solution, ensuring a frictionless transition from material procurement to transportation.

Role

Lead Product Designer

Supporting Practices

Head of Product, Front-end and Back-end Engineering, QA Engineering

Company

Matium

As Lead Product Designer at Matium, I worked closely with the Head of Product and Engineers to enhance the freight booking experience. I designed a solution that allowed users to compare quotes and choose an option within their budget. To refine the experience, I collaborated with our front-end engineer to create smooth UI animations, making freight selection faster and more intuitive for our B2B users.

OVERVIEW

  • Enhance the freight booking experience by enabling users to seamlessly compare and select quotes that fit their budget.

  • Improve usability across desktop and mobile, ensuring a smooth and efficient post-matching booking process.

  • Optimize UI interactions and animations for a frictionless experience, enhancing clarity and ease of use for B2B users.

Goals & Objectives

Social Media Posts

To promote the launch of Book Freight on Matium, I created a LinkedIn video highlighting the new functionality. Using After Effects, I animated key features, ensuring a clear and engaging visual narrative. I collaborated closely with our marketing team to align messaging and design, making the video both informative and compelling for our B2B audience.